Beginning with the 2020 season, MD Anderson is the official cancer center and jersey partner of the Houston Dash. MD Anderson continues its role as official cancer center and jersey partner of the two-time Major League Soccer (MLS) champion Houston Dynamo. The Dynamo collaboration, announced in November 2018, was the first season-long cause-related jersey partnership in MLS history.
In February, Dash players Jane Campbell, Rachel Daly and Kristie Mewis joined Dynamo team mascot Diesel and MD Anderson employees to announce the only such partnership in National Women’s Soccer League (NWSL) history. Attendees had the opportunity to view the 2020 Dash primary and Dynamo secondary jerseys bearing MD Anderson’s strikethrough cancer logo. The cobranded jersey symbolizes the organizations’ mutual commitment to encouraging fans, club partners and the Houston community to join the team effort in Making Cancer History®.
“The front of a soccer jersey, one of the most visible platforms in sports, creates an instant connection among a brand, a club and its fans,” says Dash President John Walker. “We are thrilled to grow our club partnership with MD Anderson and align the Houston Dash with the world’s leader in cancer research and treatment.”
Along with the Houston Dynamo, the Houston Dash will collaborate with MD Anderson through community events, stadium signage and public service announcements. The Dash will engage player ambassadors in cancer prevention education initiatives and support fundraising opportunities such as contributing a portion of ticket sales to MD Anderson.
“The opportunity to join forces with the Houston Dash provides us the chance to reach even more people in our local community as well as across the nation and all over the world,” says Peter WT Pisters, M.D., president of MD Anderson. “We are proud to team up with these phenomenal organizations to educate players and fans on ways to reduce their cancer risk and to support our mission to end cancer.”
BBVA Stadium, the home of the Houston Dash and Dynamo, is a tobacco- and smoke-free facility. As announced last year, smoking and tobacco are prohibited throughout the property, including the seating bowl and concourse. BBVA Stadium also has partnered with MD Anderson’s dietitians to offer healthy concession menu items.