This year, tobacco is expected to kill 480,000 Americans and 6 million people worldwide. In the next half-century, its use will result in 500 million deaths, mostly in low- and middle-income countries.
- Reduce tobacco use by children, teenagers and adults.
- Reduce nonsmokers’ exposure to secondhand smoke.
- Increase attempts by adult and teen smokers to quit, and increase tobacco cessation counseling.
“EndTobacco is one of several initiatives in the cancer prevention and control platform of the Moon Shots Program focused on preventing and reducing cancer through screening, early detection and survivorship,” Hawk says.
As part of the program, MD Anderson is adopting a tobacco-free hiring policy. Beginning Jan. 1, 2015, all MD Anderson job candidates offered a position will be screened for tobacco use during the recruitment process.
Those who test positive won’t be eligible for hire. They may, however, reapply after 180 days.
“If we want to make a serious impact on smoking and tobacco use, we must lead by example and create a healthy environment internally for our patients, visitors, faculty and staff,” Hawk says.
EndTobacco, which includes 110 tactical recommendations, is founded on best practices in tobacco control as established by the Centers for Disease Control and Prevention and the World Health Organization.
“For a long time, MD Anderson has worked to eliminate tobacco use at the local, state and national level,” Moreno says. “EndTobacco is a perfect opportunity to align our internal goals with our external efforts.”
Read about the latest progress in Making Cancer History® at Cancer Frontline.